Tanner Planes – Next Generation Ecommerce

Course Curriculum

Mindset

Introduction (0:57)
Private Group (0:18)

The Basics Of Dropshipping

The Dropshipping Business Model (3:06)
The Framework Of A Shopify Store (11:21)
Automating The Fulfillment (4:23)

Finding A Product That Sells

Determining A Niche Or General Store (2:29)
Instagram Influencer Product Research (10:13)
Facebook Ad Product Research (10:35)
Watching Top Shopify Stores (4:44)
BONUS *Product Research Slideshows*

Product Visuals & Descriptions That Convert

How To Create Collections & Add Products (5:28)
Creating A High Converting Product Description (12:02)

Necessary Shopify Apps To Increase Conversions & Collect Data

Bold Upsell (9:18)
Privy Integration (5:30)
Loox Reviews (5:13)
Hurrify (3:59)
Free Trust Badges (4:28)

Backend Marketing To Make Sales On Autopilot (Featuring Parik Basnet)

Introduction To Parik (2:29)
Biggest Mistake Made With Email Marketing (2:56)
Klaviyo Overview (5:51)
Main Types Of Emails (4:48)
Welcome Series (9:23)
Post Purchase (10:48)
Abandoned Cart (7:27)
Segmenting Audiences (3:31)
Sending Manual Campaigns (4:03)
Closing (1:00)
BONUS *Email Slideshows*

Branding Before Launching Your Store

Finding/Creating An Effective Logo (8:13)
Creating Social Platforms (4:59)
Adding Posts & Engagement For Credibility (6:28)
Finishing Overall Design Of Store (10:03)
BONUS *Branding Slideshows*

Pre-Launch Checklist

Creating A Business Manager & Installing Facebook Pixel To Your Store (2:42)
Determining Whether To Launch Your Store With Facebook Ads Or Instagram Influencers (5:36)
BONUS *Pre-Launch Slideshows*

Launching Your Store With Instagram Influencers

Creating Ad Copies That Convert (10:09)
Finding Profitable Influencers (6:10)
The Best Method To Contact An Influencer (2:45)
The Silent Tactic When Negotiating (1:56)
BONUS *Instagram Launch Slideshows*

Launching Your Store With Facebook Ads (Featuring Noah Brewer & Dennis White)

Introduction To Dennis (1:09)
Product Research (Mindset & Guidelines) (4:20)
Where & How To Find Winning Products (5:27)
Introduction To Noah (1:30)
Product Testing (Mindset & Guidelines) (9:25)
Creating The Actual Product Test Campaign (15:31)
Analyzing Results From Product Test (8:07)
Scaling From 2-3 Sales To 50-100 Sales (12:46)
BONUS *Facebook Launch Slideshows*

Scaling Your Store Once Profitable (Featuring Noah Brewer)

Scaling With Lookalikes (Mindset & Guidelines) (8:05)
Scaling With Lookalikes (Showing Numerous Examples Of Strategy Working Successfully) (20:38)
The Breakdown Tab (7:15)
Retargeting: How To Make Custom Audiences (7:37)
Retargeting: Basics (2:41)
Retargeting: Time Frames & Different Posts (5:17)
Retargeting: Creative Custom Audiences (3:26)
BONUS *Facebook Scaling Slideshows*

Facebook Ads & Product Research in 2019

Welcome Back, Noah! (0:45)
The Pioneer Strategy (Product Research) (12:12)
The Stalking Strategy (Product Research) (9:26)
Images VS Videos (Product Testing) (3:08)
Calculating Your Budget (Product Testing) (4:17)
Winning Product Identifiers (Product Testing) (4:04)
Utilizing CBO Campaigns (Scaling) (5:39)
Using Higher Budgets (Scaling) (5:23)
Facebook Ads Q&A (6:32)

Mastering E-Commerce (Featuring Hayden Bowles)

Introduction To Hayden (1:25)
Hayden’s Dropshipping Business Structure (5:54)
Unexplored Product Research Methods (15:38)
Secret Product Testing Method(s) (4:39)
Secret Marketing Tactics (For E-Commerce) (11:58)
Maintaining A Long Term Store (6:30)
Closing (1:11)

Untraditional E-commerce Marketing Methods (Featuring Matt Faber)

Introduction To Matt (1:22)
Creating a 3×3 Marketing Grid (5:21)
Vyper Giveaways / Retargeting (9:49)
Chatbot Marketing (22:50)
Closing (0:24)
BONUS *Untraditional Marketing Slideshows*

Maintaining & Automating Your Profitable Store

How To Automate The “Dirty Work” (5:18)
The Outsourcing Mindset (2:34)
How To Outsource Like A Machine (5:20)
What To Look For In Ad Agencies/Freelancers (6:34)
How To Keep Your Brand’s Audience Engaged (4:42)
How To Handle Five & Six Figure Success (7:54)
BONUS *Maintaining Success Slideshows*

Frequently Asked Questions (FAQ)

Influencer Not Posting Your Ad (2:37)
Merchant Processors Declining You (1:52)
Facebook Ads Not Spending Money (5:04)
Tons Of Store Visits But No Sales (1:39)
Dealing With Returns (3:04)
Product Ran Out Of Inventory (1:56)
Facebook Ads or Instagram Influencers (2:43)
Lower Pricing From Suppliers (2:41)
Low Conversion Rate Issue (3:32)
Finding Profitable Influencers (2:46)
BONUS *FAQ Slideshows*

Closing The Final Steps (1:09)