Kenneth Yu – Blockbuster Formula

As a business owner who often needs to make crucial decisions in the face of limited time and money, you need to focus on the highest leverage use of resources. To cut to the chase, creating and launching Blockbuster Offers is the best way to create a massive switch in destiny for your business. It can mean the world in terms of exploding your wealth and income…

MODULE 2: Psychic Mapping

Thanks to the crowded hyper-noisy Level 5 Marketplace, your customers make buying decisions based on emotions, intuition and the subconscious. Therefore, the more you tap into that sphere of the marketplace, the more accurately attractive your Blockbuster Offers will be. In this illuminating module, you’ll learn:

• 3 Psychic Mapping tools to help you create a blueprint of your customer’s inner world
• TADA Template: This strategic template has made a lot of money for me and my clients, and the simple excel sheet is now public for the rest first time
• Are you struggling to keep churning out marketing angles as your ads start fatiguing faster and faster? Leverage the Prism Process to keep generating creatives that maintain high ROAS.
• And much, much more

The book Purple Cow by Seth Godin was a seminal classic. In it, he talked how when you go to the countryside and see a brown cow, you’ll ignore it. But if you see a Purple Cow, you’ll take notice. In other words, he said your marketing needs to be like a “Purple Cow” to stand out. However, what happens when every other marketer is pumping out Purple Cows? When every other company is trying to stand out? Here’s what you need to do:

Where customer satisfaction is key, there’s no point focusing on that when there is no customer SALIVATION — the process of creating an intense desire for your customer to buy your product. With the Prosperity Puzzle, you’ll get a legit revenue generation asset where you can reap the rewards over and over again. This essential module reveals:

• Your prospect mindlessly scrolls through their wall, then they see your ad and BAM! They’re instantly transfixed… hypnotised by every single word of your sales message. Here’s the Breach of Mind strategy to create that effect.
• The EPIICS Framework is my secret sauce for generating cashflow-increasing promos on the fly. How to use the easy 6-step structure for both warm and cold markets
• 3 “Deal Seals” that obliterates all objections – paving the way for an easy sale.
• And much, much more

MODULE 6: Diamond Cutting

When it comes to the hypercompetitive marketplace, you should put your best foot forward at every turn. These “Diamond Cutting” principles helps with both the prospect accepting the full flow of information as well as making your offer look aesthetically pleasing, further increasing your conversion rate. Presenting:

• 7 Key Strategies to Make Your Offer Incredibly Attractive. These include persuasive secrets like Nod Flows, HGZ Words and the Bucket Brigade.
• JIBIT: The quickest, easiest way to create credibility for any promo.
• The HALO Branding System to position your offer the way the Big Brands do… time to leave your amatuer competitors in the dust.
• And much, much more

This is where the magic happens. Your sales promo can only be carried so far by a warm audience. However, it’s in the cold market where your Blockbuster Offer takes on a life of its own. It’s when you get take the stories told in your promotion and spread it to the rest of the world in a way that forces the various algorithms of the various tech giants to reward you with eyeballs and subsequent purchases. In this holy grail of a module, uncover:

• HOLY SMOKES! Is split testing really dead? News flash. The algorithm is now so smart that you don’t need to painstakingly test the way you use to. Here’s what you need to do instead.
• If the algos are the vehicle, creatives are the fuel. Here’s the PPTSD Canvas to quickly and easily generate ads on command.
• Email Marketing 2.0. In the midst of whiz-bang fancy bright shiny object media, the inbox is still as essential as ever. However, you need to follow these 3 steps to get breakthrough CTR
• And much, much more