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ConversionXL, Ross Hudgens – Scaling content marketing

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Original price was: $1,299.00.Current price is: $286.00.

Learn the content marketing method used by Intuit, TripAdvisor, AirBnB and more. After this course you’ll understand why email outreach is important, how to use content layering to grow sales dramatically…

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Description

ConversionXL, Ross Hudgens - Scaling content marketing

ConversionXL, Ross Hudgens – Scaling content marketing

Become great at scaling content marketing

Learn how to increase website traffic exponentially

Online course

By Ross Hudgens,

Founder & CEO @ Siege Media

Course length: 1h 35min

Harness the power of SEO to scale

Investments in social, email, and PPC can hit their potential ceiling, while SEO, even though a long game, can provide a higher ROI compared to the other channels. Powered through SEO, learn how to build an audience online with content that can be successfully scaled. This course will teach you the in-depth process for building content strategies from scratch and leveling them up to start generating more than 250,000+ monthly site visits.

After taking this course you’ll…

  • Learn how to build an effective SEO-driven content strategy for your company, no matter the size and budget.
  • Build a Keyword-Opposition to Benefit (KOB) Analysis you can leverage to rank for high value topics, fast.
  • Understand what makes content marketable and learn how to port that over to your business.
  • Develop an end-to-end outreach strategy to help get your content seen and ranking in the search engines.
  • Apply Content Layering to take your introductory knowledge and get the most valuable pages you build, ranking quicker.

Learn the method that will increase your traffic exponentially

Learn the content marketing method used by Intuit, TripAdvisor, AirBnB and more. After this course you’ll understand why email outreach is important, how to use content layering to grow sales dramatically, why design is such a critical component in an SEO-driven content strategy and how to use the Keyword Opposition to Benefit Analysis.

This course is essential for you if …

  • You are the sole content creator at a company who is responsible for gaining traffic to a blog or similar content library.
  • You are a marketer looking to learn more about SEO to add to your skill set.
  • You are a beginner SEO who understands the technical side but is looking for guidance on content and creative.

This course is NOT for you if…

  • You don’t have the resources to execute well designed and written content.
  • You don’t have resources to commit to pitching your content once live.
  • You consider yourself “advanced” in SEO and already understand the importance of link building and content creation.

Skills you should have before taking this course

The lessons and strategies are for individuals who want to be able to effectively scale content marketing efforts. A general knowledge of common SEO terms used and use of a free or paid keyword research tool are an advantage.

About
Ross Hudgens 

Ross is the founder/CEO of Siege Media, a 85-person, SEO-focused content marketing agency with offices in San Diego, Austin, and NYC. Siege made the Inc. 5000 list the last three years.

Show off your hard-earned skills and strengthen your profile

LinkedIn found that people who add credentials to their profile receive 6x more profile views than those who don’t.

Add your certificates to your profile, share your accomplishments with the world, and join our alumni network.

Get this course and 90+ others when you subscribe to CXL

This course (and all others – full list here) are included with CXL subscription.

At CXL, you can take online courses on growth, digital marketing, optimization, analytics, persuasion – all in a single subscription.

  • World’s leading practitioners teaching you their best stuff.
  • 90+ online courses on all things data-driven marketing
  • New courses added every single month
Subscribe to CXL and get access 

  • 90+ courses (full list here) on all aspects of data-driven marketing (new courses added every month)
  • 9 minidegrees that give you advanced level skills

Got a team, multiple users? Get our Teams All-Access plan instead.

The CXL guarantee

  • 7-day no questions asked money back period
  • You can immediately apply learnings and improve your results.

Need help convincing your boss?

Click here for a pitch deck, swipe files and tips.

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